OVER 10 YEARS
IN THE GAME
As an art director, photographer and lecturer, over the past ten years I have become an expert for visual branding in the music industry.
With a passion for visual storytelling, I help artists and companies to develop authentic brands and cross-media campaigns from definition to execution.
My workshops and courses provide independent music artists with tools to define and implement their own brand.








WHERE I
CAN HELP
COACHING + CONSULTING
Helping to shape an authentic tone of voice that builds the foundation for brand assets and collaborations.
Art Direction
Translating brand values and stories into cohesive cross-media brand and release campaigns.
DESIGN
Creating eye-catching online and offline media assets from logo design to album covers, packaging and posters.
PHOTOGRAPHY
Using creative photography to create authentic content in line with the artist's tone of voice.
Professional, inspiring and fun. A perfect photo session with Yvonne Hartmann in Berlin. Many thanks.
Cristian Sandrin // Pianist

I definitely want to continue working with Yvonne and HIGHLY recommend her!
I AM BYRUS // Producer + Saxophone Player

Yvonne absolutely has the skills and the experience to get your brand to the next level.
Donata // Singer + Songwriter

ABOUT
ME
I'm an art director, photographer and lecturer with a focus on visual branding and over a decade of experience in the music industry. My background in marketing has been a valuable asset in my ability to understand and connect with my clients and their audiences in order to create effective and visually compelling cross-media branding and release campaigns from concept to execution. My growing portfolio includes international artists such as Bon Iver, Viktor Orri Árnason and established companies like Beatport and iMusician.